Most businesses equate "marketing" to "guessing". But when you market with a purpose, with your goals in mind, and understanding critical components, you can really make a powerful impact on your revenue.
Let's understand the critical pieces of your marketing plan:
Who is your ideal customer?
What is your brand? What is your voice?
What is your best call to action for your sales process?
What are the most appropriate channels?
What is the content that will make a big impact?
We'll go over these and more, so that you can work on your own marketing plan right away!
About the Instructor
Susana Fonticoba is a content and email marketing expert who owns Right Click Advantage in East Hanover.