The ABCs of Annual Appeals

Want to know the secrets for an annual appeal campaign that gets results? Come learn the science behind solicitation letters, the value of being both online and offline, and how to inspire your donors to give. We'll cover the principles of donor communications, the importance of your opener, why you need to ask early and often, how to articulate the benefits of giving, and more!

About the Presenter: A fundraising and donor communications expert with almost twenty years experience, Funding Change founder Tina Cincotti gives organizations the skills, tools, training, and confidence they need to raise more money from their supporters. You can learn more about Tina and what she does at www.fundingchangeconsulting.com