Where
Friendship Baptist Church - NL Bush Education Bldg
515 Richland Avenue E
Aiken, SC 29801
Driving Directions
Robin Warren
SCORE Greater Aiken
robin.warren@scorevolunteer.org
Before You Launch - Plan!!
(Aiken SC, Thursday evening January 16)
What's your plan for success? Does your business have a plan? The one page business model demonstrates that you have determined your product or service, understood the need and market opportunity, researched the competition, and determined your costs and pricing. Topics will include:
- 30 second elevator speech
- your legal business identity
- service vs. product business
- costs, pricing, and profit
- identifying your typical customer
- resources for market research
- researching the competition
- recognizing your competitive advantage
- test marketing
- customer retention
- marketing plan
- start-up costs
- variable and fixed costs
- financing the business
Case studies will be used to reinforce various aspects of the plan.No business succeeds without a well thought out plan. This workshop will teach you the skills to develop a plan for your own business.