Extreme Digital Marketing With Lon Safko 

The Pittsbugh Chapter of SCORE has arranged the Social Media & Digital Marketing event of the year featuring Lon Safko, author of “The Social Media Bible”.  A copy of the book ($30 value!) will be provided FREE to all attendees.

This event brings the best strategies of social media and growth-oriented marketing brought by the county’s leading expert. Understand how to analyze your existing marketing and how to integrate trusted networks, blogging, and Twitter into a new “killer - strategy”!

The effects of Social Media are touching everyone. Social Media is changing the way you communicate with your employees, customers, prospects, and with the groups and communities that are being built by others who are like-minded. 

Lon can help you understand what people are already saying about you and your organization, because knowing when and how to respond is critical.  Lon will show you how to develop an open dialog between you and your internal and external customers. Make no mistake about Social Media; it’s here whether you resist it or not. The faster you embrace this brave new world the faster you will benefit.

”SOCIAL MEDIA - THE BIG PICTURE” and 
”THE FIVE STEPS TO A SUCCESSFUL SOCIAL MEDIA STRATEGY”

If you don’t completely understand how to develop a five step plan, then learn from the guy who wrote the book on it - Lon Safko! Learn how to successfully integrate your social media strategy into your marketing mix.

The Program:
            08:30 AM to 09:00 AM - Registration & Networking
            09:00 AM to 10:20 AM - Social Media, The BIG Picture
            10:20 AM to 10:35 AM - Break & Networking
            10:35 AM to 12:00 AM - The Five Steps to Social Media Success
            12:00 PM to 12:30 PM – Lon Safko will be available to autograph your book