When
Wednesday, November 28, 2018 from 1:00 PM to 3:30 PM PSTAdd to Calendar
Karen Ginther
Greater Seattle SCORE
206-553-7320
Ecommerce Marketing Get Ready to Sell More Products Online
If you have been thinking about getting into ecommerce, todays platforms have made it so much easier. The real challenge is setting it up right to successfully compete. Learn what it takes to create a store, from choosing builder tools to getting the word out, and then converting visitors into customers.
- Recommended ecommerce platforms for building your store
- Keywords and Search Engine Optimization (SEO) tips to make your site more visible to Google
- The Google Stack, including Google Merchant
- Why and how to set up the critical promotional calendar
- Top 3 conversion essentials, and other creative merchandising tips
- How to leverage channels like Amazon, Facebook’s Shop and Buyable Pins on Pinterest
- Critical data points that will make or break your business
You’ll get plenty of ideas for generating store traffic, plus tips, tools and techniques you can put into practice immediately.