Get Out There

PR Fundamentals for Entrepreneurs

Ready to get the word out?

Yes, you can DIY your public relations (PR) as you start, launch, or grow your small business or startup!

In this 60-minute, no-fee webinar, two Senior Publicists share the three keys to successful PR: right story, right people, right time. Get the foundational tools for landing coveted press placements and third-party endorsements through the media.

Register for this conference

Attendance to this webnar and the virtual networking session afterwards are free but you must register to attend

$10 donations are welcome but not required

Register Me Now

Look for links to the webinar in the confirmation email after you register. 

Why attend?

Learn how to create your own content, and leverage it for earned media placements. Pick up tools and resources that are free or budget-friendly to help you start building media traction for your organization and big idea.

Find out how to craft your story and when the right time is to start the PR process.

All businesses need to market or manage relations with customers and the community. But, what do you do if you are too small to hire professional help?

About the speakers

 As Founder and Chief Storyteller of Triple Bottom Why, Marissa Feinberg is a publicist, marketer, and brand storyteller with a passion for championing new ideas and connecting people. Marissa’s “triple bottom why” philosophy aligns her clients’ Whys with their organizations and audiences, which also highlights values, supporting the triple bottom line: people, planet, and profit. Prior, Marissa co-founded Green Spaces NY, acquired by MissionHUB, becoming Impact Hub NYC.

Teresa Bigelow is founder of Spiral5 and an international public relations consultant for innovation, culture, and alternative health & lifestyle. Over 9+ years, she’s worked with more than 50 clients to help tell their diverse stories in the media — from music streaming to psychedelic therapy to mobile technology. She has been featured in Forbes, Thrive Global, and was recognized as a 2018 PR News Rising Star Under 30. As a writer covering women’s sexuality and leadership, Teresa has contributed to Allure, Entrepreneur and Salon.

Want more?

Free virtual networking @1:15-2:15pm

Sign up for a fun, casual and lightly structured networking session moderated by Rebecca Maxwell, co-founder of Asentiv New York and founder of Conversations & Connections. Participants meet in small virtual rooms and get a chance to chat, connect and build relationships that will help you and your business. 

Want help from a SCORE mentor?

SCORE mentors are available to discuss your business and help you sharpen your application. CLICK HERE to find a mentor in New York.

Did You Know

New York Women in Business has launched its directory of women-owned businesses on its website. Anyone can create a profile for free to search the directory for terrific women-owned businesses and register a business if you have been in business a year. CLICK to find out more and sign up.

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