LINKEDIN FOR BUSINESS
Build Your Brand, Grow Your Business

There are over 500 million LinkedIn users and it’s the number one social media platform for B2B marketing. LinkedIn was recently purchased by Microsoft which means LinkedIn now has more power than ever before.

LinkedIn is the home of your Personal Brand. For most small businesses, a potential customer is attracted to the owner of the company’s Personal Brand first, which leads them to discovering the company.  That’s why on LinkedIn, you need to have a solid Personal Brand.

In this presentation, you will learn:

• How to define your Personal Brand and use LinkedIn to grow your brand.
• How a business can effectively use LinkedIn to attract new customers.
• The differences between a LinkedIn Personal Profile and Company Page.
• What you should be doing on LinkedIn and what results you can expect.
• How often should you be active on LinkedIn and when is the best time.
• The LinkedIn desktop has more power than the LinkedIn mobile app.
• AND SO MUCH MORE!

SCORE volunteers help entrepreneurs start small businesses and achieve new levels of success in their existing venture. Volunteering at SCORE is a way to give back to the community, passing on knowledge and expertise to the next generation of entrepreneurs. Workshops help small business owners meet their goals and achieve success.