Creating Programs for Patrons in Their 20s and 30s: Webinar (10/18/17) 

Emily and Katie will discuss their experience with programming for millennials, which includes establishing a new program series, coming up with a brand, and marketing.  Attendees will learn about specific programs such as bar trivia, a book club for adults who like to read YA, and plenty of pop culture- and nostalgia-themed programs. Library staff will be empowered to create programming for patrons in their 20s and 30s in their own communities, and leave with ideas for specific programs they can implement on their own.

Learning outcomes:

1. Marketing to the 20s/30s demographic
2. New program ideas that appeal to Millennials
3. Understanding of why it’s important to provide timely programs for Millennials and how to communicate this to your Management team

Virtual Trainers: Katie LaMantia and Emily Vinci

Katie LaMantia is a Teen Librarian at the Schaumburg Township District Library in Schaumburg, Illinois. She is a former teen advisory board member turned Teen Librarian. She has a personal and professional appreciation and interest in pop culture and has presented at multiple library conferences about libraries, teens, and 20s and 30s programming. When not running teen programs, tinkering with technology, and finding amazing books for young adults she enjoys reading, writing, traveling, and extreme adventure activities. She is the co-author of A Year of Programs for Millennials and More (ALA Editions, 2015) and 50+ Fandom Programs: Planning Festivals and Events for Tweens, Teens, and Adults (ALA Editions, 2017).

Emily Vinci is a Fiction Librarian specializing in adult readers' advisory at the Schaumburg Township District Library in Schaumburg, Illinois. Her professional interests are promoting the acquisition and appreciation of comics and graphic novels in libraries as well as creating programming that targets patrons in their 20s and 30s. She presents frequently about pop culture and millennial-targeted programming and co-authored the books A Year of Programs for Millennials and More(ALA Editions, 2015) and 50+ Fandom Programs: Planning Festivals and Events for Tweens, Teens, and Adults (ALA Editions, 2017). She is a fanatic about the pop culture of the 70s, 80s, and 90 and loves spending time curating her many collections, especially those of Jaws and Jurassic Park memorabilia. A native of Iowa, she received her Masters in Library and Information Science from the University of Illinois in 2012.  

This is an online class. Access information will be emailed one week ahead.

Cost: NEFLIN classes are free of charge for Florida library staff. Registration is required for all classes and NEFLIN members get priority.