Saturday, August 28, 2021 from 1:00 PM to 6:00 PM EDT
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Hudson Yards 
20 Hudson Yards
Style Lounge - Level 4
New York, NY 10001

Driving Directions 


Karen Adams 

Sniffapalooza's LIVE EVENT: Exploring Fragrance at Hudson Yards! Saturday, August 28th, 2021 in NYC! 

Passion for fragrance is what brings us together and continues to inspire us every day. And as we traverse the globe sniffing out wonderful aromas, we can't wait to share our discoveries with you and create extraordinary multi-sensory experiences. It is with this influence in mind that we invite you to our FIRST LIVE, IN-PERSON gathering since Fall 2019, and we are thrilled to announce Sniffapalooza's LIVE EVENT: Exploring Fragrance at Hudson Yards! This exclusive afternoon of olfactive enlightenment will take place on Saturday, August 28th from 1:00pm - 6:00pm at the Style Lounge at Hudson Yards in NYC!!
It is with great pleasure that we are collaborating with our friend Ezell Williams, Personal Stylist at Hudson Yards, the magnificent state-of-the-art luxury shopping and dining emporium overlooking the Hudson River. Our journey will begin at 1:00pm at the gorgeous Style Lounge, a beautifully-appointed private salon with a glorious river view where we will be offered Prosecco and fine chocolates as we partake of presentations of fragrances that are specifically curated for this event.
Presentations will begin promptly at 1:15pm (so please be on time!) as follows:
  1. Welcome & Introductions: Karen Dubin, Sniffapalooza Founder/CEO
  2. Atelier Cologne: Marinela Sandu highlights new Lemon Island and fragrances that are perfect for Summer-into-Fall
  3. Sephora: Fragrance Exclusives including Gucci Gorgeous Gardenia EDP, Sol de Janerio, Huda Beauty, Maison Martin Margiela Replica Autumn Vibes, and The 7 Virtues
  4. The Conservatory: Selection of independent and artisanal fragrance brands
  5. Jo Malone: Latest launches and innovations.
  6. Molton Brown: New seasonal fragrance and lifestyle creations
  7. Emerging Fragrances: Ezell Williams introduces new, cutting-edge brands
The event will continue at Atelier Cologne on Level 2, where we will have an Ice Cream Social from 4:00pm - 6:00pm! We'll snack on tasty frozen treats as we sniff to our heart's content and experience the full Atelier Cologne Collection.
Each attendee will receive a spectacular Hudson Yards Gift Bag, stuffed with samples of the featured fragrances. After the presentations, there will be ample time to experience all the scents, and to chat with the presenters. As a special token of appreciation, Atelier Cologne will offer 20% off the purchase of all full-price products, and there will be all kinds of fab shopping incentives from the other participating brands as well.
Due to the interactive nature of this event, and following Covid safety guidelines, there are just 50 spaces available for Sniffapalooza's LIVE EVENT: Exploring Fragrance at Hudson Yards. The Registration Fee is $15.00, and if you would like to share in this unique sensory odyssey, just click Register Now to sign up via PayPal or credit card.
Reservations will be taken on a first-come, first-served basis, and this event will sell out very quickly, so please respond as soon as possible. You know how we hate for you to be disappointed!
Looking forward to spending an indulgent afternoon with you at Hudson Yards!
Viva La Sniffa, Baby!
Karen Dubin - Founder/CEO
Karen Adams - COO