Introduction to Blogging
for Small Businesses
With the growth in digital over the past decade as demonstrated in advertising spend that increased from $10 to nearly $50 billion over the same period, eyeballs are moving online and it is necessary to have online presence for your brand. The majority of small businesses don’t have an online presence and more than 80% of small businesses that do have an online presence, says it helped them to grow their businesses. Blogging is an effective tool to achieve organic growth of your online presence.
In this seminar you will learn:
• 7 reasons why small businesses should have a Web site and blog
• Pro’s and con’s of blogging
• 2016 blogging trends
Fee: $25
About Your Instructor
Helena van der Merwe is a serial entrepreneur, a double Master, with a passion for helping small businesses to stand out online and to find them the right talent with the right skills.
Her company is an Amazon Associate and she has worked with NASA Social. Social media became part of her passion and she invested in self-development to obtain the latest in SEO, Facebook for business, Google boot camp, and internet marketing.