Wednesday, February 14, 2018 from 9:45 AM to 12:00 PM EST
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Admission: $10.00


SBDC at Kent State University Tuscarawas 
1776 Tech Park Drive NE
New Philadelphia, OH 44663

Driving Directions 

Tolloty Technology Incubator


Canton Regional SCORE 

Karen Leonard 
Innovative Global Vision 
330-425-0922 x 112 


Digital Marketing Trends for 2018

February 14, 2018

  • 9:45 am - 10:00 am  - Sign in and networking
  • 10:00 am - 12:00 pm - 2018 Digital Marketing Trends for Small Businesses 

Digital marketing is changing thanks to widespread ownership of smartphones, ever-increasing data and video streaming, combined with a cultural desire for digestible and personalized content. Do you know which trends will impact YOUR organization in 2018? How can you jump on some of these trends to get an edge on your competition? You’re about to find out…

By the end of this session, you’ll have the insight on:

  • Live Video Streaming
  • Ad Spending on Mobile Video
  • Growth Hacking
  • Explanier Videos
  • Viral Content
  • Geofencing
  • Micro Influencers
  • Brand Blogging
  • Getting Personal

Join us as we explore the top trends in digital marketing that we believe small businesses should be paying attention to in 2018.  We’ll explore each trend and provide some simple ideas for incorporating them into your overall marketing strategy.


 About the presenter

Karen Leonard the co-founder and Chief Marketing Officer of Innovative Global Vision, Inc. (IGV), a digital marketing and website design firm based in Northeast Ohio. With over 18 years' of experience in the IT field, Karen has a passion for helping small businesses grow. She works closely with her extraordinarily talented team of developers, designers and marketing specialists to help small businesses increase profits through their website and build deeper, more profitable relationships through the use of online marketing tools. Karen also hosts an online show, Tips for Turning Your Website into a Sales Genie.


Our educational seminars are just that: educational. Not thinly-disguised sales pitches, but workshops 

We speak on the hottest marketing topics and trends like:
  • Email Marketing
  • Social Media
You will enjoy our presentations and walk away with some actionable next steps.