Bring Your Own Lunch. Bring a Friend for some marketing inspiration in this 5-part series, geared to help you get 2016 off to a strong start!
If you aren't measuring, you aren't marketing. Once the campaign is designed and sent to the inboxes, the last step is to watch how people engage with your content, respond to your offers, and take action. If you want to see more results from your email marketing, now is the time to learn what data matters and how to use it regularly.