Farm Biz classes meet

every Thursday, 2:00 p.m. to 5:00 p.m.

from January 28th to March 11th.


This is an online event. 



Molly Nakahara 
Sierra Harvest 

Farm Biz 2021 Registration 

In this 7-part course, you'll learn each component of accurately planning and projecting the financial side of a farming season.   Work to predict yields, set prices, project sales, tally-up expenses, discovering the numbers needed to understand the health of your farm.  Find out all that is required to start a farm in Nevada County.   Tuition for the course is $385.  Scholarships available - apply here.


See course syllabus below for more information!  

Each class will feature a guest farmer to provide a real-world perspective on the day's topic.  Meet a handful of the most successful producers in Nevada County and gain insight on what really happens out on the farm!  Hear from guest farmers including Sweet Roots Farm, Son of Something Farm, Super Tuber Farm, Stone's Throw Farm and more.

Class 1: The Big Picture- Making a Living from your Farm or Ranch, Thursday, January 28th, 2-5pm

You’ve got land, have tried some good ideas out and want to grow our business – now what?  It’s time to sit down and make a plan for the coming growing season.  What can you grow?  What can you sell? Take a critical look at the opportunities available to you and brainstorm ways to use them to build a niche for your farm or ranch business.  Learn how to take the first steps toward sharing your farm story, creating an authentic brand, and building a loyal customer base.

 Class 2:  Projecting Yields & Sales, Thursday, February 4th, 2-5pm

You can’t throw seeds in the ground, cross your fingers, and call it a day.  You need to have an accurate and reasonable plan for the coming season and the discipline to stick to it!  Learn how to project potential yields and income from your crop plan.  Understand how to plan for loss and give yourself the wiggle room to succeed with a crop no matter what the elements throw at you.  Discover ways to successfully trial ideas without wasting money.

 Class 3: Estimating Costs & Setting Prices, Thursday, February 11th, 2-5pm

It is tons of fun to think about potential sales for a season, but knowing the costs of production is the mark of a great farmer.  How much time will it take to meet your production goals?  What are the real costs of getting a crop to market?  Understanding costs will help you make important decisions about your farm, set correct prices and earn the income you deserve.

 Class 4: Build A Cash Flow Calendar & Budget, Thursday, February 18th, 2-5pm

We’ve looked at income and expenses and now it’s time to lay those numbers out across the season.  Farmers often spend a lot of money in the winter and spring, well before any crops are ready for sale.   Creating a cash-flow budget will help you to predict and plan for lean times.  Your cash flow budget will then serve a guide throughout the season, helping you to keep within your budget and meet your profit goals

Class 5:  Analyzing Your Farm and Farm Products, Thursday, February 25th, 2-5pm

It can be very easy to tell you self over and over again that you can “make it work” but what are the numbers really telling you?  How do you know if a crop is a good choice or not?  How do you know if you’re costs are too high or your price is too low?  Learn tools to analyze your farm financials and make informed decisions that will lead you down a path of success!  Discover quick and dirty benchmarks to gauge crop performance during the season.

 Class 6:  Farmer Professionalism, Thursday, March 4th, 2-5pm

We know that you can grow the perfect cucumber but then what?  Getting your crop from the ground to the market takes professionalism and business skills.  We’ll go over the basics of maintaining great relationships with your buyers, ensuring maximum sales over the season.   Learn about all of the regulations that you must comply with as a small farmer or rancher and all of the steps you need to take to start a farm business in Nevada County.

 Class 7:  Cultivating Customers - Telling your Farm Story, Thursday, March 11th, 2-5pm

 Who are your customers?  How are you connecting with them?  Do you know what they want from you? Create a sales and marketing plan that will help you tell your authentic farm story to current and future customers.  Stay connected to the people you are feeding and keep them engaged in the ups and downs of the farm.