Barbara Allen 
DAMA Iowa 


Monday October 1, 2012 at 8:00 AM CDT
Thursday October 4, 2012 at 5:00 PM CDT

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Nationwide Insurance 
1100 Locust Street
Des Moines, IA 50309

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DAMA Iowa Data Modeling Training 

Basic Data Modeling: For New Data Modelers

Registration and Networking: 7:45 AM Monday

Monday and Tuesday 8:00 AM to 5:00 PM and Wednesday 8:00 AM to Noon 

In this introductory workshop, Karen Lopez covers the theory and skills required to being working on data models in an enterprise environment on modern project teams.


With demonstrations and several exercises, this training course provides the basics and tests attendees to demonstrate their new skills. This course follows a workshop format, with both individual and team exercises.

…but this isn’t your average "Here are all the Normal Forms, now go create a model" course.  Our goal is to make data modeling relevant to modern development practices and tools.  We’ll talk about some of the pain points modelers feel, why developers and DBAs sometimes don’t see the same beauty in our data models and how to ensure everyone, IT and business, sees the value of data modeling and data modelers. 

Participant Pre-requisites

As a basic course, it is not expected that attendees will significant data modeling experience.  However, we do expect them to have more than two years of hands-on information technology skills at the enterprise level.   We offer advanced courses for those who do have data modeling experience.  It is also common for attendees of the Basics course to sit in on the Advanced courses to get a better understanding of the issues that experienced data modeler see on a regular basis.

Advanced Data Modeling: Be Happier, Add More Value and Be More Valued

Registration and Networking: 12:45 PM Wednesday

Wednesday 1:00 PM to 5:00 PM and Thursday 8:00 AM to 5:00 PM

In this advanced workshop, Karen Lopez covers how to make data modeling more relevant in 2012 and removing pain points for modelers and other team members.   It includes how to be successful in an agile/scrum environment, how to make models valuable in a NoSQL project, how to better work with DBAs, Developers, Project Managers and how to sound and be more valuable.


With demonstrations, exercises and peer-discussions its goal is to give attendees the attitude and skills to add value and be more valued on modern project teams.  This course follows a workshop format, with both individual and team exercises.

Participant Pre-requisites

As an advanced course, it is expected that attendees will have more than two years of hands-on data modeling and database design skills at the enterprise level.   We offer a basics course for those who do not have this experience or feel they need a refresher before participating in this course.


Karen Lopez is a Sr. Project Manager and Architect at InfoAdvisors. She has 20+ years of experience in project and data management on large, multi-project programs.  Karen specializes in the practical application of data management principles. She is a SQL Server MVP, an advisory board member for Zachman International, and an Advisory Committee member of DAMA International.

Karen is also the ListMistress and moderator of the InfoAdvisors Discussion Groups at

Intro class $500 for DAMA members, $550 for non-members

Advanced class $300 for DAMA members, $350 for non-members

Important: Karen strongly recommends purchasing a copy of Data Modeling Essentials by Graeme Simsion. These classes will be based on this book.

Substitution/Cancellation Policy

If you are unable to attend a class, please read the following carefully and then contact DAMA Iowa ( or 602-614-4047).

When there is a cancellation, we incur costs and therefore charge fees.  We recognize that changes are sometimes unavoidable and offer these alternatives.


You may substitute another person in your place any time prior to the class.


If you must cancel for any reason, your class fee will be returned, less a 10% cancellation fee, as long as your cancellation is received no later than 5 business days prior to the class.  Please note that there are no refunds for cancellations within 5 business days of a class.

If DAMA Iowa must cancel a course for any reason, you will be notified immediately.  DAMA Iowa's liability is limited to class tuiton.