Saturday, March 21, 2020 from 9:00 AM to 12:00 PM EDT
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AB-Tech Enka Campus 
1459 Sand Hill Rd
Small Business Center
Room 2046
Candler, NC 28715

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Asheville SCORE 
Asheville SCORE-Chapter 137 

Building Your Business Strategy and Business Planning Spring 2020 

Building and periodically reviewing your strategy will help you grow your business and keep it competitive.  This course will outline the elements a strategy must have and why those elements are important.  It will also discuss how to periodically review and update that strategy.  To make the concepts in the course clear and usable, we will also create a strategy for a sample small business and show you how to measure key performance indicators.

Instructors:Richard Smith has degrees from Johns Hopkins and the U. of Chicago, and is a CMA. He held various management positions with Nabisco, Kraft Foods, and BASF. He participated in 4 private equity buyouts as part owner/CFO. He taught at the university level for 2.5 years.  Smith is skilled in business plan development & execution, capital raising, business valuations, M & A, job & standard costing, cash flow projections, financial analysis, accounting, tax.

Tom Mock is a retired marketing and communications executive from the telecommunications industry. His most recent assignment was running corporate marketing and PR for a $2.5B communications equipment manufacturer in the Washington, DC area.  His experience includes corporate marketing, market research, product marketing, PR, investor relations, and product management.