Saturday, September 14, 2019 from 9:30 AM to 1:00 PM EDT
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Anne Arundel Community College 
101 College Parkway
Room TBA
Arnold, MD 21012

Driving Directions 


Bill Crabbs 
Southern Maryland Score Chapter 390 

Eight Simple Steps to Creating Your Company's Brand Sept 14 

Before you dive too deep into marketing your business –STOP! You must create your brand first to achieve long-term business success. In eight simple steps, learn how to identify your audience and their needs, acquire insights to create a compelling tagline, memorable logo, and consistent messaging, and highlight the strengths that positively define customer perception and why they should trust and be loyal to you. You too can become an iconic brand (think McDonalds)!

 This workshop is the first of a four-part series designed to guide you through developing a comprehensive strategic and tactical marketing plan. All four workshops will be instructed by award-winning marketing and branding expert Maureen Edwards. 

The other workshops in this series are as follows:

Marketing Strategies That Gets results (10/5/2019)

Insights and Action for an Impactful Website (11/2/2019)

The "Must Know" in Social and Digital Marketing (12/7/2019)

A description of each can be found on our chapter website.  You can enroll in each wokshop individually to meet your own business needs.


Give yourself the gift of new customers Holiday spending and sales are going to be UP - so take action now to make the most of the months ahead & ROCK the Holidays –

You’ll learn:

 How to Create a Plan - with clear & measurable goals
 Select just right Offer for audiences
 Select/create just the right lists (check it twice? you bet!)
 Ways to make your offer POP! -- especially on mobile
 How to take it Social & make it Shareable

Specific "how-tos" for every kind of campaign: deal, donation, downloads and more Join us for this lively, information-packed event just in time to help your (and your customers') Holidays ROCK!