When

Tuesday, May 9, 2017 from 8:00 AM to 6:00 PM PDT
Add to Calendar 

Where

WilmerHale offices 
950 Page Mill Road
Palo Alto, CA 94304
 

 
Driving Directions 

Hotel

Stanford Park Hotel
100 El Camino Real
Menlo Park, CA 94025

Click here to register online.

You may also call the hotel directly at 650.330.2782. Make sure to reference "ESPC" when reserving your room.

You must reserve your room by April 17 to get the room discount.

Contact

Jim Campbell 
ESPC 
207-351-5770 
campbell@espcoalition.org 
 

2017 ESPC Semi-Annual (Spring) Meeting 

Spring ESPC meeting featuring great content, discussions, and networking!

Tentative AGENDA:
 
8:00-8:45             REGISTRATION AND BREAKFAST
 
8:45-9:00             WELCOME REMARKS
                            Reed Freeman
 
9:00-10:00:         KEYNOTE #1:
                           The Future of Digital Advertising
                           Omar Tawakol; CEO, Workfit and Founder, BlueKai

10:00-11:00       KEYNOTE #2:
                          Current Cybersecurity Threats and Defenses and the Outlook for the Future of
                          Data Security Prevention and Response
                          Kevin Mandia, CEO and Board Director, FireEye

11:00-11:30       COFFEE BREAK       

11:30-12:30      UPDATED!  RECEIVER'S PANEL:
                          Moderator: James Koons

                          Paul Rock, AOL
                          Michael Wise, Microsoft
                          Sri Somanchi, Google
                          Severin Walker, Comcast
                          Elizabeth Zwicky, Yahoo! (pending) 

12:30-1:30        LUNCH / DISCUSSION TOPICS

 
                         1. Career Growth
                             Moderator: James Koons

                         2. Deliverability
                             Moderators: Pradeep Mangalapalli, Heather Goff
                             Topics include:

                               - IP & domain warming guidance
                               - Impact on overall sender reputation and performance when a single brand
                                 uses multiple ESPs/platforms to send email
                               - Permission, compliance 

                         3. How can the ESPC provide greater value to your organization?
                             Moderators: Reed Freeman, Dennis Dayman

                         4. Open Forum
 
1:30-2:30         INTERNATIONAL DELIVERABILITY
                        Moderator: Eveyln Poon

                        NEW! Topic: Entering the China market and navigating receivers in China, such as
                        Tencent QQ, with information gathered from Evelyn's team in China and, if possible,
                         information from Tencent QQ. 

2:30-3:00         PRIVACY AND DATA SECURITY IN THE TRUMP ADMINISTRATION AND IN THE
                        115TH CONGRESS
                        Moderator: Reed Freeman

3:00:-4:00        PRACTICAL STEPS ON PREPARING FOR COMPLIANCE WITH TH GDPR AND
                        THE ePRIVACY REGULATION

                        Moderators: Alex Krylov, Heather Goff
 
4:00-4:30        COFFEE BREAK
 
4:30-5:30        BLACKLISTS
                       Moderator: James Koons

                       Tom Shaw, SURBL
                       Richard Woodvine, Spamcop Deputy - NEW!
                       Other panelists pending

5:30-6:30        EMAIL VERIFICATION
                       Moderator: Dennis Dayman

                       Daniel Stevens; Kickbox
                       Austin Bliss; FreshAddress
                       Laura Adkins; Word to the Wise 
                       Vince Cersosimo; Webbula 

6:30-8:00       COCKTAIL RECEPTION AND HORS D'OEUVRES

IAPP CIPP/E training will be offered May 10 & 11. Contact Jim Campbell for more information about 
special rates for ESPC members! 

Updated: April 5, 2017