Where
Nova Southeastern University3301 College Avenue
Carl de Santis Building
Fort Lauderdale, FL 33314
Driving Directions
Transforming Your Business Through Branding
This workshop is for small business owners and future entrepreneurs!
If you are trying to stand out from your competitors and you want to build a name in your industry, a clear branding strategy is what you need in order to succeed.
Branding is an exciting thing. It is the backbone to your organization or product. People no longer buy goods or services, they buy stories and feelings.
You will be presented different tools and techniques that will help you to build your brand!
This workshop will guide you to answer the following questions:
- What do I need to know in order to get started with branding?
- What are the brand elements and associations?
- What is true about brand building?
- Building your brand and building brand equity
- How do I benchmark against my competitors?
Presenter: George Gremse is an experienced business manager and owner. He has worked for large Fortune 500 companies and has started his own successful businesses. He is currently Chairman of Broward SCORE, is on the Board of Directors of Metro Broward Economic Development Corporation and the Board of Advisors at Phoenix University South Florida.
Fee: $32 for online pre-registration; $42 at the door.
Veterans Must present their voucher before attending the workshop.
Please Note: PayPal or credit card accepted with advanced registration. Cash, credit cards or checks accepted at the door.
Broward SCORE office hours: Monday – Thursday from 10:00 am to 2:00 pm