Contact
Joni Garza, SCORE AdministratorFort Worth - Chapter 120
817-871-6002
scorefw@gmail.com
How to Break the Rules and Win at Sales
It is not a question of being a good salesperson. The question is…. are you getting the most out of your sales efforts?
When selling, there are two systems at work: The Prospect’s System and The Salesperson’s System.
If a sales professional is to become consistently successful it is important that they lead in the sales process. The salesperson must know and apply a selling process that works. Merely showing up at the sales meeting and placing yourself in the arms of your prospect is not enough.
Sales professionals need to be fully aware of why people buy and how prospects think though the buying process. Prospects have developed a process they follow when being sold and they respond to the behaviors and techniques of the sales experiences they have encountered.
It is time to adopt a different sales approach. A sales approach that is purposeful and highly effective. A process that does not relay on high pressure, chance or high volumes of call points to be successful.
You will learn “Five Rules” to better selling and then see on a basic level how these five rules are applied in a different sales approach that allows you to “Break the Rules and Close More Sales”
In this workshop you will learn:
- “5 Rules” to better selling.
- How to avoid being an “Unpaid Consultant”.
- How to take control of the sales encounter and eliminate mutual mystification.
- Why following a sales process is efficient and effective
- Learn a different sales approach that allows you to “Break the Rules and Close More Sales”
Fee $20
Larry is the president of Dallas-based Persuasive Communication, a franchise of Sandler Training Systems. Larry was previously Sales Director for VQ OrthoCare, a manufacturer and distributor of orthopedic rehab equipment. In that position, Larry built a sales network from scratch, managing a team of account executives and independent sales contractors who sold to orthopedic, pain management, rheumatology, and medically integrated clinics.
Previously Larry was Senior Regional Sales Manager – for Cool Systems Inc. / Game Ready, a manufacture of cold and vasopneumatic compression therapy products. There, Larry co-developed the firm’s national military sales strategy and developed and implemented its orthopedic growth and expansion plan.
Larry has over 30 years of sales development experience. He spent over two decades in the medical device industry working with small organizations enhancing growth in share market and new product introduction.
Throughout his career Larry has won numerous awards for sales performance, sales and development initiatives and leadership achievement.
His extensive experience in start-up territories, regional and national expansion projects and numerous sales development roles served him well in transitioning to Sandler Training Systems ownership.
Larry received a BBA in Finance/Economics from Souther Methodist University.
Note: Refunds will be processed upon request up to 7 days before the workshop date. No credit of paid workshop fees will be applied to future workshops for cancellation after 7 days prior to the workshop date or non-attendance.
All workshops held at locations other than the James Guinn complex in Fort Worth, TX will not be able to accept debit/credit card payments. Checks are accepted but no cash payments.
SCORE is a 501(c)(3) non-profit association dedicated to helping small businesses get off the ground, grow and achieve their goals through education and mentorship. We have been doing this for over fifty years.
Because our work is supported by the U.S. Small Business Administration (SBA), and thanks to our network of 10,000 volunteers, we are able to deliver our services at no charge or at very low cost.