The Soundview Club “Summer Smarts” Series Part One: Business Development 

Set yourself up for success by creating an effective online marketing strategy. More than just a website and participation in social media, you need to understand what tools are available and which are important for your business.

Ellen Williams, Regional Development Director from Constant Contact, will bring us through the essential elements of strategically using online tools for business development. From your website SEO, to mobile, to email, and beyond, your plan must include multiple campaigns that all support your marketing goals.

In this workshop you will learn how to:

• Create online marketing goals and objectives
• Identify the elements of online marketing that make sense for your business
• Ensure your marketing is effective by reaching the right audience

Light Snacks Served
Fee: $10