Norwalk Public Library Second Floor Auditorium
1 Belden Avenue
Norwalk, CT 06850
Bud Freund has been self-employed for 40 years. After graduating from Ithaca College as a photography major, his clients included corporate, magazine, architectural and public relations firms. As the world shifted to digital, his technical expertise migrated into multimedia and digital imaging, and finally settled in small business computer support and training. He is a frequent SCORE workshop & webinar presenter and SCORE Business Mentor focusing on technology tips, tricks, topics and trends.
A free SCORE Small Business Workshop co-sponsored by The Norwalk Public Library
Want to start a business but don't know where to begin? This workshop series, conducted by a team of professionals will give you the boost to get you on your way!
Tuesday January 7: Self-Assessment /Technology/Business Plan - Led by successful business start-up entrepreneurs, this presentation portrays the risk and reward of starting a business in today’s competitive marketplace. The traits and character of successful entrepreneurs will be discussed for the purpose of assessing one’s innate and acquired ability to start and manage a successful business. In addition, the session will focus on structuring a dynamic Business Plan, which is the heart of any successful business.
Presenters for Session 1: Diane Winston, Budly Freund and Donald Putrimas
Tuesday January 14: Marketing Research & Strategy - The presentation focuses on the importance of market research and planning to start and build a competitive and successful business enterprise. Emphasis will be on sound market positioning of a small business’s products or services within its target market that will enhance profitable sales and success.
Tuesday January 21: Website and Social Media Marketing - How a start-up business is able to execute successful marketing efforts constitutes the core of a presentation. The successful use of online-based marketing tools, including website positioning and key social media platforms, will be extensively discussed.
Tuesday January 28: Financial Reporting & Planning - This presentation reviews a business’s key financial statements and then walks the participants through the development of a comprehensive Financial Plan that is required to develop a successful start-up business. The importance of understanding the key financial drivers of the business will be a center- piece of the discussion.
Tuesday February 4: Your Business Plan - This session will focus on using the specific concepts discussed in the first four sessions to help you create the first draft of the business plan for your business. This session will give you the opportunity to obtain initial feedback from the presenters and from other participants.
Tuesday February 11: Funding Sources / Conversations with Entrepreneurs - This session will focus on funding structures required for start-up businesses today, including a presentation from lending sources specializing in start-up and small businesses. The session will conclude with a discussion and Q&A session with several start-up business entrepreneurs.
Free Business Counseling
To get free one-on-one business counseling or learn about other SCORE free workshops, please visit our website.
SCORE is a resource partner of the U.S. Small Business Administration and is a 501(c)(3) nonprofit association.