Contact:
Mary Thornley
CAMA
info@cama.org
519-389-6552
When
Friday, October 30, 2020
11:00 AM MDT & CST / 12:00 PM CDT / 1:00 PM EDTAdd to Calendar
Where
Your own office
CAMA Webinar
Speaker: David Postill, SVP Marketing & Customer Experience at AGI
Topic: "Customer Experience Journey Through Covid-19"
Topic Overview
Adapting the customer experience journey amidst Covid-19
o From finding information to buying, how has Covid-19 changed the way consumers do business
o How has AGI adapted? What has AGI done?
o What’s next in optimizing the customer experience journey
Case study - what did we learn from Covid-19
o Responding quickly and remaining fluid during constant change
o With virtual events and tradeshows – what is AGI doing to connect with customers?
o How has Covid-19 changed the way we do business?
About David Postill
David Postill is the SVP Marketing & Customer Experience at AGI. David provides leadership to all global and local marketing (100+ countries) activities across all AGI divisions. In addition, he is also responsible for the enterprise digital technology and project management team and directs cross-functional CX across the company.
Webinar Details
Date: Friday, October 30, 2020
Time: 11:00 AM MDT & CST / 12:00 PM CDT / 1:00 PM EDT
Cost: CAMA Members: Free; Non-CAMA Members: $40 (incl. GST)
The webinar will be recorded and the recording will be email to all registered participants after the webinar.
NOTE: You'll receive an email from customercare@gotowebinar.com with the webinar links.
Webinar Sponsor
Thank you to Top Crop Manager for sponsoring the use of the the webinar platform.
- CX journey during Covid-19
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- From finding information to buying, how has Covid-19 changed the way consumers do business
- How has AGI adapted? What has AGI done?
- What’s next in optimizing the CX journey
- Case study in Fall, what did we learn from Covid-19
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- Responding quickly and remaining fluid during a time when things are constantly changing
- From physical trade shows and events to virtually connecting with our customers – what has AGI done to stand out?
- How has Covid-19 changed the way we do business? How has it impacted our business
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- Optimizing CX
- Importance of creating a fluid marketing strategy to stand out from the crowd
- Content remains critical; at the end of the day b2b audiences, and end users both rely on content