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Jody Seivert at 2014 Interior Design Society National Conference

Join us for an outstanding educational CEU-accredited seminar with Jody Seivert: Probing and Prioritizing, Pricing and Profitability. You will learn how to best qualify prospects, develop a fool-proof questionnaire, and decipher mark ups/mark downs to increase your bottom line.

Straight from the 2014 Interior Design Society National Conference, Ms. Seivert's executive coaching to designers and professionals in home interior sales has created double-digit increases in their business. You will learn how to best qualify prospects, develop a fool-proof questionnaire, and decipher mark ups/mark downs to increase your bottom line.

About the Speaker: Jody Seivert is a certified residential interior designer and an independent training and development consultant with an undergraduate degree in Liberal Arts and a Masters in Education. She is an award-winning regional and national training specialist with Ethan Allen and general manager of Cabot House. She is a professional member of IFDA and numerous other industry associations. Learn more about Jody at her blog Selling Interior Design.

As an independent training and development consultant since 1988, Ms. Seivert created and delivered sales training and sales management programs for manufacturers such as La-Z-Boy and Thomasville Furniture and their retailers across the nation. In 1994 she expanded beyond retail to include design centers across the nation and design center showrooms. Her clients include: Edward Ferrell-Lewis Mittman, Holly Hunt, Kravet, Stark, Duralee, Henredon, and Century.

CEU's available at the event and lunch will be provided.

If you would like to become a member of WCAA and receive the member price, visit www.wcaachicago.org click “learn more” about the many benefits of being a WCAA member.