IABC Nashville March Event
Don't Be a Nit Twit...
What You Wish You Knew About Twitter
Cut through the clutter and BE HEARD using the #2 social media site
Twitter is like standing in the middle of Interstate 24 during 5 o'clock traffic; many people noisily zooming past, lots of random conversations, and then there is you---screaming for attention, hoping someone will pull over and listen. As the 2nd largest social media site, Twitter receives over 250 million visits each month. To leverage the power of this social media tool, organizations need the know-how to reach the appropriate audiences in order to share their messages, build credibility, engage followers, increase awareness, and achieve objectives. Gain insight into this powerful social media tool so you can BE HEARD!
In this information-packed session, you'll learn how to...
- Incorporate a listening strategy
- Engage the right people
- Understand the concept 'you are what you tweet'
- Use tools for measuring your reach
Ultimately, you'll receive practical tips and steps for developing a better Twitter plan and how to actually get the attention of and be heard by those 'zooming' by.
Kia Jarmon is the award-winning owner and creative director of The MEPR Agency, a boutique public relations and brand strategy firm, founded in 2006.
Kia is best known for her ability to connect traditional public relations with digital and social platforms to align clients with their community, media, and social mediums. She has built MEPR on two primary principles; every organization should be socially responsible and educated on the brand foundations of their business.
Kia’s commitment to the PR industry, business, and the community has earned her recognition most recently from the Middle Tennessee Diversity Forum as the ‘Woman to Watch’ and additional awards are the Nashville Business Journal’s Women of Influence award in the Entrepreneur category, the Nashville Business Journal’s Top Forty Under 40 and the Cystic Fibrosis Foundation’s Top 30 Under 30. In 2011, she was among the inaugural class of the Athena Young Professional nominees.
Kia is a community staple and works with various organizations with a specific focus of working with diverse and underrepresented groups. She serves on the YWCA Junior Board, is the Gen Y representative for the Nashville 2040 Steering Committee, the marketing chair for the Tennessee Economic Summit on Women, publicity co-chair for Heart & Soul benefiting the American Heart Association, board member for the Tennessee Latin American Chamber of Commerce, and is a partner with the Pearl Cohn Entertainment Magnet School board.
Kia Jarmon is a graduate of Belmont University as the first Ingram Achievers Scholar and received a Bachelor of Business Administration in Music Business. She is often sought after to speak about public relations, branding, social platforms, and entrepreneurship. Weekly she can be heard on 760AM with the ME Factor Business Segment and seen as the co-host of the Tennessean’s Business Talk @ Your Desktop webcast.
Kia is currently working on a book entitled ”Learn How to Be Selfish: a guide to being selfish so the selfless moments count”.