Date & Time:

Tuesday, December 3, 2019 from 9:00 AM to 12:00 PM PST
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National University 
3390 Harbor Blvd
Costa Mesa, CA 92626
Driving Directions 

$45 at the door
(Credit Card or Check Only)
$35 if you pre-register online


Walk-ins Please Bring A Business Card

Funded (in part) through a Cooperative Agreement with the U.S. Small Business Administration



5 Hutton Centre Drive, Ste 900
Santa Ana, CA 92707


Rock Your Holiday Promotions With Digital Plus Email Marketing That Sells!

What you will learn: Join my workshop with SCORE and review my holiday promotions checklist to make the most of your holiday promotions from  #BlackFriday, #ShopSmallSaturday, #CyberMonday, #GivingTuesday, & more!  We will review how to use digital tools, email marketing plus social media posts and paid ads to launch your promotions more successfully. Spending is the highest during the holidays and year-end.  Make sure your company or non-profit gets a piece of the holiday spending pie! Learn how to influence your potential customers’ purchases and donations by creating promotions that they cannot resist while driving referrals at the same time. 

 We will review my checklist & give examples to help you:  
• Select just the right offer or promotion for your ideal audience.   
• Create a quick & effective promotional plan.
• Target and use online paid ads to enhance your efforts.
• Design an offer that stands out, especially on mobile.   
• Get your customer's or donor's friends to support your business.
• Reach new customers & spread the word using social media.
• Use holiday hashtags, deadlines and followers to increase your reach

If you're hoping to make this your best holiday season yet, you won't want to miss this event. Join us to find out exactly how to achieve & exceed your holiday goals.

Liz Harsch of Tailor-Made Advertising presents this workshop. Liz has been helping small businesses make more of their marketing budget since 1988. She has been recognized by Constant Contact as an All Star Email Marketer and is an Authorized Local Expert to present Email and Social Media and other Small Business Workshops.

(Registration/Check-in 8:30 to 9:00 AM)



Limited seating, save yours 

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SCORE services are provided on a non-discriminatory basis without regard to race, gender, national origin or disability