Pasco-Hernando SCORE 439 wide logo


Jack Grise
Pasco-Hernando SCORE


Wed., March 24, 2021                                6pm-7pm                                                This is a live Webinar 

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This live Webinar will be presented on Zoom. You will receive a link in an email once you have regitered. 


Creating a Successful Business Plan  CO439

The Business Plan is the manual that guides the company’s daily operation and activity towards the goals and objectives that have been established.  The plan answers the - who, what, when, where, how and whys of your company.  Who are you?  What are you going to do?  Where are you going to do it? When are you going to do it?  How are you going to be successful?  Why does this make good business sense?  You will learn what data is required to write your plan, review the techniques used to acquire it, and how to use this data to establish realistic goals and objectives.  

  • Research – its importance, sources, and usages
  • Target marketing using demographic profiles of customers
  • Types, styles, and uses of an effective business plan
  • Format and content of the business plan acceptable to the SBA and local banks
  • Cash Flow Management
  • How to win against competition
  • The importance of a good marketing strategy to give the best return on investment