Exploring Travel and Tourism PR

Friday, June 29th at the Troy Innovation Garage
7:45 - 8:10 a.m.   Registration and networking
 8:15 - 9:15  a.m.   Program

$5 for PRSA members; $10 for Non-members; Free to members of the Troy Innovation Garage

This is your destination for tips, tactics and trends in travel and tourism public relations. Come to network and share with communications colleagues representing hotels, museums, historic and cultural sites, and other special attractions throughout the Capital Region and Hudson Valley. We’ll talk about building brand, creating exciting content, using social media to attract visitors, how to overcome negative perceptions and just about anything else you’d like to ask our industry experts.

Michael Eck, PRSA board member and senior communications and public relations leader for Proctors Theatre, will moderate a discussion with our guest panelists:

• Tara Burnham, VP, Marketing & Communication, miSci, the Museum of Innovation and Science
  
• Jill Delaney, President, Discover Albany
• Christine Golden, Rensselaer County Tourism and Rensselaer County Film Commissioner
• Lisa Soto, Director of Tourism Marketing, Licensing, and Public Relations, Division of Tourism, I Love New York

Thank you to our sponsor, the Troy Innovation Garage!