Saturday, April 28, 2018 from 9:00 AM to 11:30 AM PDT
Add to Calendar 


Urban Chamber of Commerce 
1951 Stella Lake Street
Suite 30
Las Vegas, NV 89106

Driving Directions 


SCORE Las Vegas 
SCORE - Las Vegas 

SCORE Las Vegas - How Branding & Licensing, Can Drive Profits 

We all know the power of a brand in today's culture. People want to engage with brands they trust and that relationship has a value for companies that own the brand.  The value can be derived from the relationship with the consumer (branding) and also by selling the brand to other companies to use on different products (licensing). This class will broadly provide an understanding as to developing brand value and the role of licensing a brand.  This opportunity applies to start up organizations which may be more reliant on social media to more establish products to the biggest brands in the marketplace today.  Topics covered include:

  • Introduction to the concepts of branding and licensing
  • Review of the components of branding and licensing
  • Understanding the terminology
  • Legal issues for consideration
  • Where do I go from here?

This topic is relevant for all sizes and types of businesses.  Join us on April 28th to learn more about this area of business revenue.