Matt Service
Service Internet Solutions, LLC
860-288-5409
mservice@sisintl.com
Brought to you by Constant Contact
At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. Newsletters and Announcements have become a core component of those campaign choices. Email is more important than ever – to the communication efforts of businesses and nonprofits everywhere; and to the customer, donor, client or supporter of those organizations. This session will reveal some simple but effective best practices and considerations for the small business or nonprofit seeking to make their email newsletters more effective.
Attendees of this presentation will learn:
• The different types of newsletters
• What email marketing “is” and “is not”
• Why non-profits and businesses are using email marketing today
• The “ do’s” and “don’ts” of email marketing
• Best email practices to help you create successful email campaigns
• How your email can help you “GO and GROW” social
• Tips on crafting up content for your email campaigns
• What to write about in your newsletter or announcement and how to consider using images
• Subject line best practices, and when to send your newsletter
• What types of additional tools might be useful
Join us and learn some great new strategies to help your email and social media efforts be more effective components of one of the core campaign types, newsletters and announcements.
NOTE: This is NOT a hands-on computer seminar. No computers are needed.
Register now for this free seminar and start using email marketing to grow your business!
Presented by Matt Service - Constant Contact Authorized Local Expert