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Build Profitable Relationships with Email Marketing

Featuring Email and Social Engagement

The Direct Marketing Association has found that email marketing has a return on investment (ROI) of 4,300%. That is an amazing return on the investment you make in your organization.

Using email marketing, tied in with social media, to share relevant, useful information has a wide range of uses and powerful benefits. It’s about more than “pushing product.” It’s about engaging your unique customers (and prospects) and helping them find the right solutions to meet their needs.

This type of “content marketing” works very well in developing and maintaining relationships with customers, prospects, partners, vendors, key contacts, referral resources and the media.

The challenge is that content marketing is technical and uses a variety of web-based tools. We’ll show you some great tools and tips to improve your digital marketing and communications.

You will learn:

1. How marketing on the web works today.
2. Where email and social media marketing fits in today’s marketing strategy.
3. The types of content and format of email/social posts that work best.
4. How to measure the success of our email campaigns (and improve their results).
5. How to get our readers to take action.

Who Should Attend:

1. Entrepreneurs & Business owners
2. Marketing Professionals and staff

Cost: No charge.

Workshop Leader: Erik Bunaes, Constant Contact Authorized Local Expert (See Erik's bio).

Contact us at TVBC or 518.250.9035 and we’ll be happy to answer your questions.

Register Now!