Thursday, April 4, 2019 from 8:30 AM to 4:00 PM EDT
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McMaster Innovation Park 
175 Longwood Road South
Hamilton, ON L8P 0A1

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Caroline Bourque-Wiley & Alex Sévigny, Professional Development Co-Chairs 
CPRS Hamilton 
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#ElevatePR4 Conference

Join us on April 4 for #ElevatePR4, a full-day professional development conference for communications and public relations professionals. With a mix of inspirational speakers, hot topics and social networking we bring together PR communicators for a day of learning and connection to elevate each other and the profession.

#ElevatePR4 is shaping up to be our strongest full-day professional development conference yet. Our exciting lineup of speakers will provide insights on a broad range of relevant topics such as the impacts of artificial intelligence and automation, social media use among executives, and managing crisis communications for one of the most tragic sports incidents in recent Canadian memory.

Our keynote speaker, national award-winning investigative journalist Grant LaFleche from the St. Catharines Standard, will talk about his ongoing investigative series All The Chair's Men and the role public relations professionals can play to demonstrate organizational transparency and accountability.

Accredited members earn one APR maintenance point for attending the full day.

A continental breakfast, lunch, and afternoon refreshment break are included, for the price of:

  • $199 – CPRS and IABC members
  • $299 – Non members
  • $99 – Student members (CPRS and IABC)
  • $150 – CPRS Hamilton Mentors
  • $75 – CPRS Hamilton Mentees

*All prices are tax inclusive. We are pleased to offer a 15% discount on registration for 5 or more people from the same CPRS Member Employer.

#ElevatePR4 Conference Speakers

We have a fantastic line-up consisting of the following six speakers:

  • Grant LaFleche, Investigative Journalist at the St. Catharines Standard
  • Rosita Hall, Professional Speaker and Best-Selling Author
  • Martin Waxman, MCM, APR, President of Martin Waxman Communications
  • Jane Antoniak, MCM, Manager of Media and Communications at King's University College
  • Carrie Trembinski, APR, Senior Public Relations Manager at PetSmart Charities of Canada
  • Grant Bastedo, APR, Principal at Takt Communications

Speakers will provide insights on a range of topics, including the impact artificial intelligence will have in our profession, how organizational leaders should use social media, and crisis management takeaways from the communications agency who worked with the Humboldt Broncos after last year's tragic crash.

Thank you to our event sponsor: