Friday, February 26, 2021 from 9:00 AM to 12:00 PM CST
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This is an online event. 
To get the best experience, please ensure that your computer or smartphone has a robust Internet connection to run the video and audio. (Please note that you are not required to install any software in order to participate.) When joining the webinar, please enter the email address with which you registered when prompted "Please enter your name." This will help ensure we can distribute any follow-up workshop materials after the event.



SCORE Kansas City 


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Branding For Small Business - 02/26/2021 

 Let us help you define clarity and understanding of your brand, and how to consistently present your brand to the target audience, so that it is unique, most relevant and truly differentiated. 

In this workshop, you will

  • identify and articulate your brand's purpose
  • develop a succinct and distinct brand positioning statement
  • learn how to tell the story of your brand
  • learn how to build a brand strategy that integrates into your marketing plan
  • take home a toolkit of templates to help you bring your brand to life
Workshop Leader

Dave Patrick President, Partner at WizeWebz

For 20+ years, Dave Patrick has created and led high performance growth teams in many intensely competitive categories including: restaurant, hardware, electronics, prof. services, telecommunications, analytics, automotive, beverage, toys, fashion, jewelry, golf, CPG, grocery, QSR, apparel, higher education, software, e-commerce, B2B, pet, tech, retail, real estate, and sports.

Leadership brands where he’s made an impact: McDonald's, Procter & Gamble,  Kraft, General Motors, Miller Lite, Sprint, Kellogg, Kroger, LG Electronics, Citgo, ToysRUs, Applebee's, Payless ShoeSource, Burger King, KFC, Ace Hardware, and Bridgestone-Firestone.

As an entrepreneur, Dave founded/ co-founded 4 other companies: a CEO marketing training firm High Performance Marketing Bootcamp (highperformancemarketingbootcamp.com), a marketing services network: bizHive (www.bizhive.com), a start up incubator WaveMaker Labs, and a digital field marketing platform: LocalWave (www.golocalwave.com). 

Please plan to connect 5 minutes in advance to be sure you have a good connection.  The webinar starts promptly at 9:00 AM and concludes by 12:00 PM.