CincyBrand 2014 will be held Tuesday, April 22, 2014 at the Phoenix in downtown Cincinnati.
CincyBrand is CincyIP’s first ever premier conference dedicated solely to branding and the intellectual property protections used to build up and secure those brands. Featuring speakers from Maker’s Mark, Marvel, Procter & Gamble, Express, Interbrand, The Brandery, The Ohio State University, and The University of Cincinnati, CincyBrand’s speakers will cover such topics as Branding for Start-Ups, Iconic Branding, Licensing, Non-Traditional Marks, Counterfeiting, and Digital Media. CincyBrand is geared towards not only to attorneys but also the marketers, entrepreneurs and businesses that work to secure and build their own brands daily. CincyIP looks forward to partnering with our sponsors to bring this brand new conference to Cincinnati and highlight the hub of innovation and branding that is the Cincinnati market.
The schedule for the conference includes:
7:30 – 8:00 Registration and Coffee
8:00 – 8:15 Welcome and Introductions
8:15 – 9:15 “Brand Licensing as a New Model for Innovation” – Stephen R. Reily (Managing Director, Chairman & General Counsel, IMC Partnerships);
9:15 – 10:00 “Branded for Growth: The Importance of Branding to Start-Ups”- Panel including David Knox (Co-Founder, The Brandery and CMO, Rockfish), Doug McCormack (CEO, OrthoCare) and Joel Warneke (Partner, Rocket Science), moderated by Vance VanDrake (Partner, Ulmer & Berne)
10:00 – 10:15 Break
10:15 – 11:15 “How to Represent a Super Hero and Other Mere Mortals” Jim Kipling (Of Counsel, Dinsmore & Shohl, LLP); Seth Lehman (Assistant Chief Counsel, Marvel Entertainment)
11:15 – 12:15 “Iconic Branding” – Bill Samuels (Chairman Emeritus, Maker’s Mark)
12:15 – 1:15 Lunch and Networking
1:15 – 2:15 “Sports Marketing” – Samantha Quimby (Managing Associate, Frost Brown Todd, LLC), Martin Ludwig (Director, Trademarks and Licensing, The University of Cincinnati), Robert Cleveland (Director, Trademarks and Licensing, The Ohio State University), and Michael Drucker (Vice President and Associate General Counsel, Collegiate Licensing Company), moderated by Eric Combs (Partner, Dinsmore & Shohl, LLP)
2:15 – 3:15 “Branding in the Digital and New Media Arena” – Nicolette Hudson (Intellectual Property Counsel, Express), Steve Caldwell (Senior Counsel, The Procter & Gamble Co.), Abbey Elinger (General Counsel, Interbrand), moderated by Karen Gaunt (Partner, Dinsmore & Shohl, LLP)
3:15 – 3:30 Break
3:30 – 4:15 Trademark Counterfeiting: Infringement on Steroids!” – Heather McDonald (Partner, BakerHostetler)
4:15 – 5:00 “Non-Traditional Marks” – Alison Tan (Counsel, The Procter & Gamble Co.)
5:00 CLE and Closing
This event has been approved for 7.25 hours of CLE in Ohio.
7.25 hours of CLE have been applied for in Kentucky.
Please also consider joining us on Monday, April 21, 2014 at 6pm for the Speakers' Dinner, to be held at Jeff Ruby's Steakhouse. Note: An additional $65 fee applies. To register for the dinner, please add the Speakers' Dinner to your cart when you complete registration.
Thank you to our sponsors:
