Thursday, January 28, 2021 from 6:00 PM to 7:00 PM EST
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This is an online event. 


SCORE Miami Dade
Thursday, January 28, 2021  
6:00 P.M. to 7:00 P.M. 
Free Live Webinar

A link to the webinar will be sent when you register.

Digital Marketing: 10 Tips to Energize Your Email Marketing

Is Your Company’s Email Marketing MIA (Missing in Action)? 

If you are using it but you’re getting poor results, it isn’t broken. 

But it can be better.  Much better!  Easily!

Businesses of all sizes have been using email as part of their marketing efforts for a long time. 

So it’s easy to ignore and keep doing what you’ve always been doing — because, it’s just email, right? 

But the truth is, there’s more opportunity in this workhorse channel than you might think.

In fact, research shows that email has continued to outperform the newer, flashier marketing channels.

Way better!

Especially during the pandemic.

Email marketing is far different – far better and easier to use – than it was even just a year ago with new tools you need to know about.

Learn how you can use email to drive up your eCommerce results as we head into this new year... and beyond.

The fact is that 99% of U.S. adults check their email every day.

So you need to get in their inbox and claim your fair share of sales.

Attend this session to learn how the best of the best succeed with today’s email marketing.

You’ll increase engagement, loyalty, and sales!

Presented by Ken Countess, an internationally recognized email marketing expert and one of the top certified partners of one of the country’s largest email marketing services.

Attendees will:

  • Understand the do's and don'ts of creating an effective email marketing campaign
  • Learn how to reactivate/target contacts who haven't opened their emails in a long time
  • Learn how to create powerful subject lines that get their emails opened 
  • Learn how to create a powerful call-to-action
Presenter: Ken Countess

Ken Countess is managing director of The Countess Group, a strategic marketing and communications consultancy now in its 20th year.

An awardwinning marketer, public speaker, trainer, presenter, podcaster and internationally recognized, accredited expert on Email Marketing, Social Media Marketing, Marketing Automation, and other marketing topics.

Ken energizes audiences by providing them with the knowledge they need to gain an unfair advantage over their competition.

Ken’s seminars and webinars are filled with people seeking timely, actionable, easytoimplement information about today’s digital marketing tools (including email marketing and social media networks such as LinkedIn, Facebook and Twitter) to grow their business or nonprofit.

He is highly sought after, as his engaging presentations have earned him the respect of loyal followers all over the world.

Ken is an Email and Social Media Marketing Expert, certified by Constant Contact, the leading email marketing company in the country. Recognized as the company’s Top Trainer, he is one of the only winners  ever  of Constant Contact's Leadership Award, Ken has been one of the company’s top producing independent resellers year after year.

He is a certified partner of Keap, formerly known as Infusionsoft, a leader in Customer/Client Relationship Management software and is a member of the Microsoft Partner Network.

Ken has held executive management positions at several Fortune 100 companies, including Motorola, Marriott and Caremark (now CVS). He provided awardwinning leadership for the fastest growing divisions of these industry leaders.

Ken holds an M.B.A. in Marketing from Florida Atlantic University and a B.A. in Business Economics from the State University of New York.



Funded [in part] through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.