Monday, February 24, 2020 at 6:00 PM EST
Thursday, March 12, 2020 at 8:00 PM EDT

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Tracy Allen 
Greater Hartford SCORE 

Business Plan Writing Workshop - 6-Part

This is a six-part Business Plan Writing Series. So, if you want to get the full information, you will need to attend them all. 


A business plan is an essential road map for business success, but few small businesses ever complete a plan due to over-complicated approaches that entail too much theory, writing, and detail. This workshop series will give you pragmatic, straightforward tools for setting goals, developing action plans for achieving them, measuring how you are doing on an ongoing basis and adjusting accordingly.

 You will learn:

  • What is a Business Plan and why should a business owner develop one?
  • How to research the market - your industry, customers, and competitors
  • How to analyze your own business
  • How to define/refine your business niche
  • How to set business objectives
  • How to create a simple action plan to achieve your objectives

Presenter(s): Tracy V. Allen

FEE: $197.00

Weekly Breakdown:

Day 1:  Monday, February 24, 2020

Company Description   

Products and Services     

Day 2: Thursday, February 27, 2020

Marketing Plan

Day 3:  Monday, March 2, 2020

Operational Plan       


Day 4: Thursday, March 5, 2020

Management & Organization

Startup Expenses & Capitalization       

Day 5: Monday, March 9, 2020

Financial Plan         

Day 6: Thursday, March 12, 2020

Executive Summary       



Meet Our Presenter: Tracy V. Allen

Tracy V. Allen is an Impact Strategist, Fundraiser, Speaker, Author, and Educator and the owner of TVA Consulting, LLC. With 20-years of experience, Tracy helps social entrepreneurs attract funding, increase capacity, deliver exemplary programs/services, and create a positive impact in the communities and clients they serve.

When Tracy isn't strategizing for clients, she is doing volunteer work for SCORE Greater Hartford Chapter as a Co-Chair, Education, and Inclusion & Diversity Coordinator, Fundraising Team Member, as well as the organization's representative on the Small Nonprofit Community Partners Committee.  She also sits on the board of the Charter Oak State College Foundation.

Tel: 860-890-6615

E-mail: tracy@tracyvallen.com

Website: www.tvacon.com




Please Remember:

 1. Monitor your emails for any updates to the date/location/time.

2. Our workshops are PAPERLESS, so you will receive an email the day before the workshop linking you to any handouts. You should print it out or load it onto a laptop, tablet, or phone for viewing.

3. Bring your cell phone as you will receive an email with a link to your workshop evaluation form. It will be sent to you toward the end of the workshop so you can complete it effortlessly online before you leave. Wi-Fi is available in most locations.

Please Take Note:

1. You must register online for all workshops. No walk-ins will be allowed for any paid workshops because we do not have the ability to take payment on the spot.

2. There will be absolutely no refunds for workshops.

3. Please arrive with enough time to get settled as every workshop will start promptly.

4. Parking - will not be validated for workshops in Downtown Hartford. Please download the WOONERF App on your phone so that you can replenish the parking meter from your phone if you choose to park on the street and not have to leave the workshop or worry about getting a ticket.

5. Virtual Workshops are a two-step process. Please make sure that you check your email and follow the instructions so you can get the log in credential for the Zoom workshop session. Also, make sure you download the zoom.us app on your phone or computer prior to the start of the workshop.

Free Business Counseling:

To get free one-on-one business counseling or learn about other SCORE free and paid workshops, please visit our website.

SCORE is a resource partner of the U.S. Small Business Administration and is a 501(c)(3) nonprofit association.