Marketing Your Business for Growth
Presented by SCORE and Sam's Club 

America’s outstanding resources for small business - SCORE and Sam’s Club —are joining forces to deliver a program designed to engage, inform, and excite in-business entrepreneurs: Marketing Your Business for Growth.

Building upon the enormously successful education provided by SCORE for nearly 50 years, Marketing Your Business for Growth will provide groups of small business owners in select markets free, unbiased, and personal SCORE mentoring, peer learning and networking and great educational workshop sessions in a fun but focused environment.

Attendees will experience an impressive day filled with resources tailored for small businesses, including: FREE small business workshops on of the most the timely topic of interest expressed by in-business owners - marketing. FREE small business resources and materials from SCORE. FREE participation in a session with a SCORE business mentor in roundtable mentoring settings focused on marketing. FREE networking opportunities with other small business owners. FREE continental breakfast and working luncheon.

Free Educational Sessions

With nationally recognized speakers including Ron Cates, Digital Marketing Expert for Constant Contact; Rieva Lesonsky, CEO of GrowBiz Media and former editor of Entrepreneur Magazine; JJ Ramberg, host of MSNBC's Your Business, and Terri Shapiro, Executive Director of Brand and Media Relations for Deluxe Corporation.

Marketing Your Business for Growth

Are you looking to grow your business, but don't know where to start? Many small companies think of Marketing as simply promoting their products and services - successful business know otherwise. A well-tuned marketing plan provides a roadmap to understanding your customers' wants and needs, improving your products and services, increasing customer loyalty and frequency, and growing your business to its fullest potential. 

It doesn't take a large budget to put marketing strategies into action, either. In this session you'll learn how to get started crafting an affordable, effective marketing plan that works for your business.

Engagement Marketing 

The best way to get new customers and grow your business is through your existing customers. The way to do that is through engagement with your existing audience and leveraging that engagement to create social visibility. In this session, you’ll discover 6 simple ideas that will help you better understand the realities of marketing for today’s small businesses and use social media for growth and engagement.

Online Marketing and Attracting the “Right” Customers

Facebook, LinkedIn, Twitter, mobile apps, websites, blogs, local search…There are so many options for growing your business online. But which is best? And how do you get started? Get information on the online marketing strategies you can employ to help attract the “right” customers to your business. 

Keeping Your Current Customers

You’ve got a great product or service and can get customers in the door. But once you’ve got them, how do you keep them? Learn how a thorough understanding of your brand and customer purchase frequency can help you develop the marketing goals and strategies you need to cultivate your customer relationships.

Small Biz Marketing Roundtables

Learn from the success of SCORE mentors and others to discover new approaches to common marketing challenges in this interactive session. Participate in facilitated discussions with SCORE mentors and local entrepreneurs, where you will get helpful feedback and advice from people that have “been there, done that” - all while growing your business network.

By registering for this event, you agree to have your contact information shared with SCORE
and SCORE Resource Partners for potential future communications.