Points of Distinction 

The Secret to Booking More Gigs, Having More Influence and Rocking The Platform

with Jessica Pettitt CSP & Eliz Greene

Wednesday, October 19, 201

When

Wednesday October 19, 2016 from 3:00 PM to 9:00 PM MDT
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Where

Founders Room
Zions Bank Building
One S Main St 18th Fl
Salt Lake City, UT 84111
 
Validated Parking at the Joseph Smith Memorial Building across the Street. Enter westbound from State Street and South Temple. Make a right at the bottom of the ramp

Contact

Colette Lynch  
Our Amazing Chapter Administrator
NSA Mountain West Chapter
801-541-7259
colette@tohirespeakers.com 

Schedule of Events

3:00pm - 5:00pm Afternoon Program
5:00pm - 6:00pm Dinner at The Lion House Pantry
6:15pm - 7:00pm Orientation/Chapter Business
7:00pm - 9:00pm Evening Program

Cancellation Policy

If you are registered and for any reason can not join us, please email Colette ASAP. No refunds/credits will be given after October 14th.

photographers

Registration and attendance at, or participation in a NSA Mountain West events constitutes an agreement by the registrant to NSA Mountain West's use and distribution (both now and in the future) of the registrant or attendee's image or voice in photographs, videotapes, electronic reproductions and audiotapes

In a marketplace crowded with speakers, how do you distinguish yourself? Rather than allowing price to be the point of distinction, focus on what you uniquely bring to the platform, and into the world.  

Knowing your points of distinction, and leveraging them on your website, online and in your programs will increase your influence, elevate your performance, and improve your bottom line.

Whether you are new to the speaking business, or are a CPAE, this fast moving, high level, interactive session will provide aha moments for everyone as you:

 • Participate in an interactive group process to identify points of distinction

• Understand how to use points of distinction to grow influence in target market

• Utilize a unique tool to develop keyword phrases to express points of distinction 

• Discover ways to leverage keyword phrases online to book more gigs

• Experience Jess and Eliz’s points of distinction as demonstrated in sample of their keynotes in an “Inside the Keynote Studio” session to delve into the structure of each performance.

Get ready to laugh, learn, and focus on what is uniquely you!

Jessica Pettitt CSPworks with organizations to build welcoming, productive, and innovative teams.  She creates the ability to communicate, listen, learn and take responsibility leading to a welcoming, and dare we say, fun workplace environment. For more than a decade, Jessica has been educating college and university staff members with her unique brand of social justice and diversity education.  Whether she provides a motivational keynote, an in-depth workshop, facilitates group interaction, or frames an entire conference as emcee, Jessica brings humor and creatively engages participants so they walk away focused and confident in their role to make change now.  Find her at GoodEnoughNow.com

Scott Halford, CSP, CPAE is a writer and long-time educator of businesspeople worldwide. He focuses on brain-based behavioral science as it pertains to emotional intelligence, critical thinking, and influence. He has been the “Brainy Business” columnist for Entrepreneur Magazine online, and blogs for Huffington Post.  He is an Emmy Award winning writer and producer. Scott is the author of Activate Your Brain (2015) a Wall Street Journal best-selling book, and Be a Shortcut – The Secret Fast-track to Business Success (2009).

Eliz Greene is a motivational wellness speaker and a hybrid event emcee.  Her humor and personal stories of recovering from a massive heart attack while seven-months pregnant with twins illustrate simple strategies participants can fit into an already busy day. Her charisma and enthusiasm bridges the gap between live and virtual participants.  With a degree in marketing, she consults with business owners, including Hall of Fame Speakers such as Terry Brock and Steve Rizzo, to refine keyword phrases and leverage points of distinction on websites and in social media marketing to book more gigs. Find her at ElizGreene.com or Lookers2Bookers.com 

Scott Halford, CSP, CPAE is a writer and long-time educator of businesspeople worldwide. He focuses on brain-based behavioral science as it pertains to emotional intelligence, critical thinking, and influence. He has been the “Brainy Business” columnist for Entrepreneur Magazine online, and blogs for Huffington Post.  He is an Emmy Award winning writer and producer. Scott is the author of Activate Your Brain (2015) a Wall Street Journal best-selling book, and Be a Shortcut – The Secret Fast-track to Business Success (2009).