Engaging Library Outreach to Underserved Communities Webcast 

This is a 60 minute pre-recorded webcast. With our online anytime format, you will immediately receive the link to the webcast, password and the link to the webcast handout upon successful registration. You do not need any special software to view and listen, just a computer!  Since passwords are changed frequently, we suggest viewing the webcast as soon as possible after registering. 

Description:

Regardless if your libraries are located in an isolated rural community or a sprawling urban district, some potential patrons will be hard to reach because of geography, poverty, culture and language barriers. The principles of identifying and engaging library customers are the same regardless of the locale.

Agenda:  Click here for agenda

The Key Idea: Community outreach needs to become community friendships.

Outcomes:

• Identify and prioritize with which communities the library is going to improve services.
• Recruit representatives of those communities and give them decision-making power, not just input roles.
• Attend political and cultural events that are important to these communities on their turf.
• Find opportunities to partner as equals with leaders in target communities for events and projects.
• Ensure that representatives or target communities are actively included in library decisions from the beginning.

Presenter:

Pat Wagner has been a trainer, educator, and consultant for 40 years, having worked with clients in 48 states and Canada. She is a manager and producer at Pattern Research, Inc. Pat likes to find the essence in models of human behavior and organizational design and build effective and engaging formats for learning: face-to-face, in print, and online. She has been a poet, playwright, printer, publisher, and graphic designer, and loves books, gardens, and the arts.

Cost:

Each registration entitles the registrant only to access the webcast. Registrations may not be shared in any way or viewed in a group setting. You may not broadcast or redistribute in any way without prior approval from Mid-America Library Alliance. That includes, but is not limited to, displaying webcast via projector, large screen tv, or overhead projector.

• MALA Member: $20.00
• Non-Member: $40.00

MALA Webcast Billing/Refund/Credit Policy:  We prefer all webcasts to be prepaid.  If you prefer to be billed, there is a $5 charge for this service.