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Monday, November 18, 2019 from 9:00 AM to 12:00 PM PST
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SDG&E Energy Innovation Center 

4760 Clairemont Mesa Blvd

San Diego, CA 92117

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SCORE San Diego 

Restaurant Marketing Made Easy

Marketing is a critical component in assuring the success of a restaurant, but it's often the last time busy owners have time for. This workshop will cover the basics of marketing - from defining your brand, to understanding how to create a budget and where your money is best spent as you grow. You'll leave with ideas and next steps to create a cost-effective plan that you will be able to execute, whether you're just starting out or have an established eatery. 


Cyndi Darlington is the President and Founder of Darlington Marketing, a San Diego-based agency specializing in marketing for small to mid-sized restaurant and retail businesses. With more than 25 years of marketing experience, Cyndi has worked in VP Marketing roles in many large companies as well as on the agency side. In 2010, she started her own marketing company after working with agencies and consultants over the years and deciding that she could bring something new to the table in order to help smaller businesses afford high-level expertise.  Cyndi received her MBA from the University of San Francisco, which helped to strengthen her strategic perspective and sharpen her expertise in creating processes and implementing successful programs for companies of all sizes. She is a resident marketing expert on FOX News and for many offline and traditional publications.

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