Friday, August 16, 2019 8:30 - 10:30 AM EDT
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Assaf Shami

Assaf Shami is an entrepreneur and a community leader.

Assaf was born and raised in Jerusalem, Israel and following completion of his military service as an Investigative Intelligence Police Officer in the Israeli Defense Forces (IDF), Assaf moved to the United States to begin his academic studies. Assaf has lived in South Florida since 1999. Assaf has been a life-long entrepreneur, having launched a technology-based company in 2000 capitalizing on his expertise in business administration and Management Information Systems. In 2004, Assaf founded WebtrixPro, an innovative software company specializing in designing and developing cutting edge mobile apps, high-end websites and custom software applications.

Assaf is also a community leader serving his community in several capacities.

- Assaf is the founder and past Chairman of The Young Israeli Parliament, which is dedicated to fostering and promoting Israeli, Jewish culture in a non-religious-driven atmosphere. Today Assaf serves as the group's President.

- Assaf is the former CEO of Oriane to Life, an organization that support bereaved Israeli-Jewish families from Israel living in North America.

- Assaf is a former Board member of the North-Dade Miami Jewish Federation and a former Board member of the Michael-Ann Russell Jewish Community Center.

- Assaf served as a mentor at the IAC-Eitanim project, a unique leadership and entrepreneurship project-based program for high school students that allows them to connect, explore and experience Israel while preparing them for college and developing their business and professional skills.

Assaf is happily married to Carmel and has 3 children Oz, Noga and Matan.


SCORE South Palm Beach
7999 N. Federal Hwy Ste 201
Boca Raton, FL 33487

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SCORE South Palm Beach

Improve Your Website & Online Marketing Using Google Analytics

This workshop is at capacity. Please email bocascore@gmail.com to be added to the wait list.


  • Understand the basics of Google Analytics
  • Provide an interactive platform to review your website performance
  • Increase revenue from your website by monitoring, understandingand improving your website’s data


  • What Google Analytics is
  • How to open a Google Analytics account and install it on your website
  • How to track and interrupt your website data
  • How to set goals
  • How to read Google Analytics reports: 
    • What are page views? 
    • What is a bounce rate? 
    • What is time on page? 
    • What counts as unique visitors? 
    • Where are visitors coming from? 
    • What time of day are visitors coming to your website? 
    • What devices are used to access your website? 
    • What pages do your users visit? 
  • And much more!


  • What can you do NOW to improve your bottom line using Google Analytics? 
  • How can you better monitor, understand and improve your website’s data?

Due to the interactive, hands-on nature of this workshop, space is limited to 12 participants.