"Small Event Prospecting"

  A Webinar with Armando Zumaya 

Did you ever hold a dinner event or a house party and then found you just didn't have the right people in the room? Good people but not necessarily philanthropic or wealthy people? Many organizations spend tons of money and staff time making these events happen without clear methods to get the right people in the room and do smart follow up. 

This special webinar will teach you how to hold and implement inexpensive small in home/club events that will cultivate and advance your major gifts prospects. This a unique Prospect Research directed model that will fill a room with your top prospects. We will go step by step on how to make these happen and bring new relationships and dollars in your door! This is ideal for Prospect Research and Major Gifts staff to attend, together if possible.

About our presenter:  Armando Zumaya has been in fundraising for 25 years. He is proudly serving currently as the chief development officer at Playworks, an national organization dedicated to improving the health and well-being of children by increasing opportunities for physical activity andsafe, meaningful play.  He has spent much of his fundraising career as a major gift, leadership gifts, and annual fund officer on two more-than-$1-billion campaigns at Cornell University and the University of California, Berkeley. His extensive experience includes service as Chief Development Officer of the Center for Public Integrity, Vice President of Pevelopment at the Children’s Defense Fund, Director of Development for the San Francisco Opera and Director of External Relations at the Springboard Schools.  He began his career in 1985 as a canvasser for SANE/FREEZE in Los Angeles and Ithaca, New York, where he led door-to-door canvassers in the field for five years.  Zumaya is also known as a tireless advocate for improving the Prospect Researcher/Fundraiser relationship and creating a prospecting culture inside development teams. He regularly lectures at AFP, APRA, CARA Compass Point and Academic Impressions, AFP International, Blackbaud, and more. He lives in the California and is an alumnus of the University of California, Riverside, and a proud graduate of Roosevelt High School in East Los Angeles.