Where
Multiple Microsoft locations and OnlineMicrosoft 677 Fifth Avenue, New York, NY 10022
Thank you to our Sponsors
Techsmith Corporation
Microsoft Corporation
Mastering Tech Comm: Dollars and Sense of Visuals in Responsive Design
The company you work for is trying to deliver the best online experience across multiple devices and locations. As a tech comm and learning professional, you want to contribute by using images and video to increase comprehension and retention of important information. But how can you create and use visuals effectively?
Daniel Foster, Media Specialist at TechSmith Corporation will help participants to:
- Utilize the Simplified User Interface (SUI) approach to accelerate the design of visuals and video.
- Quantify the impact of visuals (e.g., annotated screenshots, GIFs, videos) on user understanding, retention and productivity.
- Learn how to leverage visuals for a global audience and reduce the cost of localization efforts.
- See the best examples of powerful visual communication on business and the customer experience.
To get the most out of the session, bring your smartphone and laptop.
Daniel Foster has 16 years of software industry experience, much of it in marketing communications, content creation, and social media. Currently, he heads up market and product strategy for Snagit, the #1 software tool used by technical communicators. He has spoken at STC Summit, LavaCon, tcworld, and GALA conferences and recently enjoyed visiting India, China, and Israel.