Friday September 6, 2013 from 8:00 AM to 4:00 PM EDT
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West Liberty University Highlands Center 
355 Wharton Cir #200
Triadelphia, WV

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Leslie Drake 
U.S. Commercial Service 

West Virginia District Export Council Export University

Educating Towards Export Excellence

This exclusive training program has been carefully designed to give businesses the skills, strategies, insights and network of contacts that are necessary to expand sales globally. Whether you are just thinking about exporting, or you are looking to expand your firm’s global reach, this course can give you the tools that are necessary to succeed.

West Virginia District Export Council Export University

Join us Friday, September 6th from 8:00am-4:00pm at West Liberty University Highlands Center in Wheeling, WV (Registration 7:30-8:00am – Optional One-on-One Meetings 2:00-4:00pm) to increase your knowledge in logistics, export financing, legal consideration, commercial diplomacy, advocacy, internet sales, and more. Learn how your company can start exporting or increase export sales while helping the U.S. and West Virginia economy.   

This session of Export University will cover:

Introduction to Exporting [8:00-8:45AM]
Topics: benefits of Exporting, Opportunities and tools available to Exporters to start exporting or enter to new markets.

 Leslie Drake, U.S. Department of Commerce
 Chad Remp, Wheeling Truck Center, Inc.

Legal Considerations, Commercial Diplomacy and Advocacy [8:45-9:45AM]
Topics: Agents and Distributor Agreements, Avoiding and Resolving Problems

 Jacob Manning, Dinsmore & Shohl LLP
 Bryan Erwin, Advocacy Center - U.S. Department of Commerce

Networking Break [9:45-10:00AM]

Managing Payment Risk & Financing the Sale [10:00-11:00AM]
Topics: What the lender looks for to approve a loan or line of credit, Mechanisms for Getting Paid, Credit Insurance to Facilitate Open Account Sales, Financing Export Transactions

 Eugene Sutter, Branch Banking and Trust Co.(BB&T) 
 Kathy Edwards, Global Business Solutions (Ex-Im)


International Logistics and Working with a Good Freight Forwarder [11:00-11:40AM]
Topics: Importance of a Logistics Partner, Commodity Classification, Export Compliance with Target Market Regulations, Freight Insurance

Bill Walsh, FedEx International

Using the Internet as a tool to enter international markets [11:40AM-12:20PM]
Topics: Different perspectives, technical capabilities, and norms regarding social media can vary dramatically across borders - learn the ins and outs of this potentially powerful marketing tool. Want to test out new international markets quickly and inexpensively?  Google (and other search engines) can be your best friend.  Learn how exporters are trying - and succeeding - in new markets during this interactive presentation.  Bring your questions!

Justin Seibert, Direct Online Marketing

Networking Lunch [12:30-2:00PM]
Topics: Importance of Exporting for the West Virginia Economy

Key Note Speaker:
Congressman David McKinley, 
U.S. House of Representatives

One-on-One Meetings [2:00-4:00PM] – If pre-scheduled
Topics: Participant Companies can pre-schedule meetings with any of the Business Providers below for a personalized one-on-one meeting.

- Legal Issues – Jacob Manning, Dinsmore & Shohl LLP

- Advocacy - Bryan Erwin, Advocacy Center - U.S. Department of Commerce

- Marketing - Justin Seibert, Direct Online Marketing

- Logistics - Bill Walsh, FedEx International

- Finance - Eugene Sutter, BB&T / Kathy Edwards, Global Business Solutions (Ex-Im) / Leo Lopez, US Small Business Administration

- Export Resources - West Virginia Development Office, WV Small Business Development Centers

- Manufacturing
- WV Manufacturing Extension Partnership

All participants will receive a free copy of “A Basic Guide to Exporting” 10th Edition Revised ($22.00 value).

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