PRESENTED BY

Silvana Gravini is a life-long marketing consultant with special expertise in Web site and print design, Web site coding, Search Engine Optimization (SEO), and Social Media Marketing.  Her business, Silvana.Net, is a full-service digital design and marketing studio that has been making and marketing brilliant online experiences for startups and small businesses throughout the country for over 18 years.  Silvana, a Pioneer Valley native, graduated Cum Laude from Smith College, Northampton, MA and more recently attended Watkins College of Art, Design & Film in Nashville, TN.

Karen Utgoff is a market-oriented business strategist that works at the intersection of market, customer, and business development. In her consulting practice, she works with small businesses and startups to identify target markets and other fundamentals that drive business strategy as well as effective marketing and sales. She has been a mentor and invited speaker at Valley Venture Mentors, MassChallenge Boston, and a lead mentor at the Cleantech Open Northeast.   Karen holds an MBA from the University of Pennsylvania’s Wharton School and a AB from Oberlin College.

Silvana and Karen spend countless hours helping businesses figure out who their customers are and how to provoke them to action!  In this interactive workshop, they will show you their top 10 tried, true, and trending tools to drive traffic to your Web site and how to apply them to your business.

Karen and Silvana will make sure you leave with useful resources and new ways of thinking to supercharge your online marketing!

FEE: $25 (Payable in Advance)