Contact
Cait Blanton
Fasturtle
cait.blanton@fasturtle.com
480-348-0467
When
Friday May 18, 2012 from 10:00 AM to 2:00 PM MST (Break for lunch 11:30 - 12:30)
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The Power of Email Marketing & Search Engine Optimization: Improving the Visibility of Your Website
The Power of Email Marketing (10am - 11:30am)
This seminar will review the techniques necessary to design and send successful email marketing campaigns, including:
- The do’s and don’ts of email marketing.
- Creating email campaign strategies that are effective for your business.
- Interpreting email campaign results (open-rates, bounce-rates, click-thru rates, etc.).
- Integrating your email and social media marketing efforts.
Search Engine Optimization: Improving the Visibility of Your Website (12:30pm – 2:00pm)
This presentation explores the steps required to implement Search Engine Optimization techniques, including:
- The best organic (unpaid) search engine optimization techniques for getting top rankings.
- The strategies necessary to drive qualified visitors to the website.
- How to “out-rank” your competition.