Trademarks play an important role in small business creating both opportunity and risk. This presentation will address some of the more common issues small business owners may encounter in federal trademark law. For example:

• What is a trademark and why might a small business want one?
• What is required to obtain a federal trademark registration?
• How can a small business minimize the risk of later ownership disputes, which occur usually when a small business becomes distressed?
• Finally, how does a small business minimize the risk of liability for trademark infringement? 

Presented by: Anne Culotta, Culotta Law Firm, PLLC.

Dr. Culotta has 10 years of experience as a Ph.D. chemist at ExxonMobil Corp., is the former director of the Halliburton Energy Services Intellectual Asset Management Group, and former Associate Vice President of Technology Transfer at UTMB Health. Her volunteer experiences include past chair positions in the LES Houston Chapter. She recently completed an LLM in IP and focused her work on distressed IP. Anne’s publications on distressed IP include The Law of Fraudulent Transfers Applied to Patent Assignments, Licenses and Security Interests (Thomson Reuters/Aspatore 2014); and Addressing Unfairness To Non-Debtor Patent Licensees In Bankruptcy Free and Clear Sales: Issues of Timing, Notice & Consent (accepted for publication in The Wake Forest Journal of Business and Intellectual Property Law, Spring 2016 Edition).

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