BACK IN BUSINESS
Small Business Recovery from COVID-19 

Your business has been closed for a month and you are running out of cash. To survive, you must re-open but it’s like starting from scratch with the extra worry of an economy with COVID-19. It’s overwhelming and hard to know where to even begin.

This session with its accompanying Checklist and Cash Flow toolkit will guide you through the key elements of a successful re-start by focusing on:

• Safety
• Employees
• Suppliers
• Banks
• Operating Expenses
• Customers

Presenters

Sue Phalen specializes in marketing strategy, sales, branding, and website strategies particularly in the health care and education industries. 

As part of a SCORE initiative with the Texas Division of Emergency Management, she works with small businesses to build disaster resilience: to prepare for when disasters strike and to create continuity of operations plans to survive and thrive in the aftermath.

After moving to Houston in 1979, Ms. Phalen began her career in marketing in the healthcare industry and then moved into sales for a subsidiary of Control Data Corporation. Moving back into marketing, she worked in the nonprofit industry developing and implementing programs at an elementary school. As a private consultant, she worked with Rice Global Engineering and Construction Forum as well as with small businesses.

Mike Fadden specializes in finance, marketing, business development and general management. He has assisted companies in rationalizing their asset base, and participated in asset and company acquisitions and divestitures to support strategic growth plans. This background is very important in working with clients who want to buy or sell a small business.

Having founded three non-public start-ups, primarily in the energy and Oil & Gas sectors, Mr. Fadden is personally familiar with starting up and running a small business, what it takes to grow a business and the hurdles that a young company has to deal with after the start-up phase. 

He was CEO and EVP of two public companies so he has been exposed to a number of management best practices.