Five Basic Business Growth Strategies


Thursday, December 10, 2020 from 10:00 AM to 12:00 PM CST
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This is an online event. 


Jim O'Sullivan 
SCORE Houston 

About Us

SCORE is an all-volunteer group with real-world business experience, dedicated to your success.

Our Mission: Help Small Businesses Succeed.
Our Mantra: We educate, counsel, mentor.

Founded in 1964, SCORE is a non-profit association and a Resource Partner of the U.S. Small Business Administration.

For more details, go to

Are you trying to grow your business but are not quite sure how to proceed?  This webinar will help small business owners comprehend 5 Basic Business Growth Strategies for scaling and sustaining business including the following:

  1. Expanding current business offerings
  2. Acquiring new clients
  3. Converting competitor clients
  4. Expanding locations, and
  5. Considering franchising/licensing.  

You’ll also learn several key steps that will help you develop and execute these strategies successfully.

  1. Research where your market is going (not just where it is now) so you can develop the right spending plan. 
  2. Track results including your revenue per spend, visitors to your website versus purchase, and average sale per customer. 
  3. Stay in touch with your clients using channels such as live streaming, mobile video, chatbots, and geofencing/retargeting ads.
  4. Study your direct and indirect competitors throughout the customer lifecycle and do a thorough SWOT analysis.  
  5. Set goals that are specific, measurable, and realistic. 

If you’re trying to grow, you won’t want to miss this free webinar.

Instructor: Tiffany Hicks

Tiffany Hicks, CEO and Founder of Velvet Rope Experience, LLC (DBA VRE Training Solutions) and Experience Entrepreneurship Globally is a training consultant and facilitation expert with over 15 years of experience in business management, training, and marketing.  She has worked with Fortune 500 brands and she has delivered training classes for PeopleFund, SCORE, Capital One Bank, and several organizations to help small business owners improve their bottom line.  Tiffany has a Masters in Business Management, and a secondary Masters in Community Development from Prairie View A&M University. Tiffany intends to use her Community Development degree to help nonprofit organizations improve their community impact and sustainability via developing effective content and training programming.   She donates monetarily and volunteers her time to multiple non- profit organizations in the Houston and surrounding areas.  Lastly, Tiffany and Experience Entrepreneurship Globally help connect business owners and surrounding area non-profit organizations through networking, events, seminars, and workshops.