Join us for an in-depth seminar on optimizing your company's social media engagement, featuring Rich Brooks of flyte new media in Portland, followed by networking, and the presentation of the chapter's Patrick Jackson Award and our new Summit Award.
3:00 p.m. "How to Be a PR Rock Star in a Social Media World"
Rich Brooks of flyte new media, Portland, ME
4:30 p.m. Networking - Hors d'oeuvres & cash bar
5:00 p.m. Annual Meeting & presentation of Yankee Chapter Patrick Jackson Award and Summit
Thanks to our sponsors: BurrellesLuce and Northeast Delta Dental
How to Be a PR Rock Star in a Social Media World
PR professionals have a broader job description than ever before, but luckily there are tools to make you look like a rock star...if you know how to use them. In this jam-packed presentation, you'll learn how to optimize tools like blogs and online video, networking sites like Twitter, Facebook, and LinkedIn, as well as the newest location-based apps like FourSquare, to get your job done right.
You'll learn how to use social media for crisis management, and discover how to use listening tools to know when people are talking about you, your company or your industry. You'll also learn time management tips and how to measure the success of your social media campaigns.