Lyle Bunn 
Independent Digital Media Consulting and Education 


Wednesday July 21, 2010 at 9:00 AM 
Wednesday July 21, 2010 at 12:00 PM 

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Air Canada Centre (ACC) 
40 Bay Street
(Enter at Gate 2 on Bay Street)
Toronto, ON M5J 2X2

Driving Directions 

The Digital Signage Masters Series - Air Canada Centre (Maple Leaf Sports & Entertainment) 

Digital Signage / Dynamic Place-based Media helps Maple Leaf Sports and Entertainment fulfill its fan and business objectives at the Air Canada Centre. This APEX award-winning project offers valuable lessons on how to plan, source and deploy this new media effectively and for maximium impact.

Photo by Jeff Wismer


                         09:00      Registration and Badge Pick-up
                         09:30      Welcome and Presenter Introductions
                         09:40      The ACC Initiative presented by the MLSE team:
                                          Dwayne Brown, Manager, Venue Services MLSE
                                          Dean Bender, Creative Director, MLSE Design Group
                         11:00       Open Question / Answer (with primary project suppliers)
                         11:20       Industry news update
                                          (National business supplement, Out-of-Home Day, etc.)
                         11:30       Site Walk-through and Networking
                          Noon     Adjourn

Digital Signage is used to change the Air Canada Centre environment to suit the branding and communications of Toronto Maple Leaf hockey, Toronto Raptors basketball, concert and special events.

Photo by Jeff Wismer

 Registration is required

$55 per person - General

$40 per person if ar members of supporting associations:

CODACAN: Canadian Out-of-home Digital Association - Association canadienne l’affichage numérique
Out-of-Home Day - Sept. 23

  Photos by Jeff Wismer, DDC

A charitable contribution on behalf of this education event has been made for research by the Crohn's and Colitis Foundation of Canada through David Wienberg of Curiosk Marketing Solutions, Inc. in support of his efforts to be among the Top Pledge Earners in Canada. David is a member of and contributes to Canada's Digital Place-based media industry.  

This education event is organized by Lyle Bunn, an independent consultant and leading figure in North America's Digital Signage industry, who is widely regarded for his education efforts. He presents at every major Digital Signage media event, has published over 150 articles on the subject and serves on several industry advisory boards and award panels. See

Pre-registration is required.